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Home /  Blog / Branding Advice / How To Effectively Expand Your Brand With Promotional Drinkware

How To Effectively Expand Your Brand With Promotional Drinkware

3rd February 2022 in Branding Advice

Are you thirsting for promotional products that can boost your marketing and increase brand awareness? Branded drinkware will get the job done! In today's competitive world, a brand must have an effective marketing strategy that helps it to move ahead of the competition and make a positive impact on the customers. A marketing strategy driven by branded drinkware is a long-lasting and efficient way of increasing brand awareness and improving customer relationships.

So if you’ve got a limited budget and want to print a personalised message or gift your loyal customers something practical and reusable, branded drinkware is the only promotional product you need!

Why Choose Promotional Drinkware?

Although many promotional products can make your marketing campaigns successful, printed mugs and branded bottles have certain advantages over others.

Firstly, customised mugs and bottles are very long-lasting.

As your customers are likely to use it for an extended period, it will give your brand a long and wide exposure.

Secondly, they give excellent ROI.

Since your branded mug or bottle will be viewed by the same and different people multiple times over a long period, it will have a cheaper cost per impression than online advertising.

Furthermore, it offers ample space for branding.

Branded drinkware comes with a large surface area to print your name and logo. And there may also be plenty of space for a personalised message for your customers. With intelligible prints, your brand will have a better recall value.

Regardless of your target audience, you will find appropriate drinkware that will appeal to them. From sports bottles and ceramic mugs to travel mugs and pub and bar essentials, there is appropriate drinkware for all businesses and customers.

If you've made up your mind about using customised drinkware in your marketing campaign, let us tell you HOW you can use it to expand your brand.

Launching a New Product

Introducing a new product to expand your brand is never simple. But there are a few strategies you can implement to ensure that your new product gains the traction you desire. One such strategy is giving away promotional drinkware like mugs or water bottles that carry your name and logo. Branded drinkware will leave a lasting impression and create a positive buzz around your new product.

Increasing Reach

For a brand to expand its reach, it must find a way to improve brand awareness and attract new customers. And that is something customised drinkware can help with. It is the perfect way to share your brand message from the initial customers to others who come in contact with them. Moreover, people can recall a message or slogan they've read on drinkware than other advertising mediums. The more recognisable your brand becomes, the more new customers you will have.

Rewarding Customer Loyalty

A brand is only as good as the number of loyal customers it has. It is essential to reward them every once in a while with high-quality promotional gifts to ensure their continued loyalty and improve your brand reputation. The better your brand reputation, the easier it is to convert the leads and grow your brand.

Rewarding Employees

One of the best things about using promotional drinkware is you don't need to go too far to look for people who can promote your brand message. Branded mugs, flasks and bottles are great products that can be gifted to your employees to show your appreciation for their hard work and loyalty. When your employees use these products at work or outside, your brand name and logo get noticed by a wider audience. Thus, improving your brand awareness.

At EverythingBranded, you'll find drinkware in an impressive range of colours, shapes, and styles, so you're guaranteed to find the ideal marketing tool for your business. Check out our full range and get in touch with us to take your promotional marketing to the next level!

Strengthen your brand perception with promotional products

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