Marketing your business through Social Media
In today’s world, you can’t deny the relevance of Social Media. Whether you’re a business or an individual, Social Media is a way you can stay connected and interact with the world around you.
Use Plenty Of Images
Images tend to stick inside people’s head more easily than just posts with just texts, which is why communicating and engaging with visual content is vital. Did you know? Social Media posts that contain images receive 18% more clicks and 43% more engagement.
Harness Current Trends
Every business should jump on hot topics and trends, it’s great to be involved and engage with people, posting continuously on your social media pages about the popular trends will benefit your business and you will see an increase on your overall reach.
At this current time, the most talked about topic is the Football World Cup, most of the social media platforms are flooded with football related posts, you will be surprise on how many businesses are taking advantage of this topic by posting daily images, videos and GIF’s. Promoting your business with World Cup products will dramatically benefit your company.
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As a business or an individual, you should master the art of using hashtags, they’re one of the most effective ways to increase visibility for your social media posts. Businesses are tailoring their posts by the most used hashtag of the day, the hashtags #MondayMotivation and #FridayFeeling are hashtags that trend every week. Social media posts that use hashtags receive twice as much engagement and reach as those without.
A business should always try and build relationships because it can lead to possible networking opportunities, so you create a strong foundation and partner with companies to increase your brand’s awareness. Creating lifelong connections is beneficial because it means you will have brand advocates, having strong connections will increase the chances of them promoting your business to others.