Marketing Your Business at Christmas
It’s mid-November, if you haven’t already, you should be thinking about how your business, organisation or charity can get fully involved in the Christmas season.
Every organisation, big or small, can be seen taking part in the festivities. And they can do this in a number of different ways. You’ll get John Lewis and M&S trying to tug on your heart strings, with their famous TV advertisements, by going for the comedic family effect. Whereas companies like Coca-Cola rely on their traditional truck every year.
We understand that very few companies have the marketing budgets to fund an elaborate Christmas film so we’re here to offer a couple of suggestions to get your organisation in the festive spirit.
The face of the majority of businesses these days are their websites. Giving a website a couple of festive features can get all your customers in the Christmas spirit. Whether it’s a Santa hat photo-shopped on a logo or a snowy backdrop to the website, it all makes the customer feel more welcome to the site. It also makes your site appear frequently updated and relevant (just remember to take the hat off when January begins).
Marketing with Social Media
Social Media is a very powerful tool, it is important to have your business set up on the most used social media platforms such as Facebook, Twitter, Instagram and Snapchat. It is beneficial to advertise your Christmas campaign on a range of social media platforms to reach a wider range of audience.
The reason why organisations use the digital world to promote their campaign is because it makes an immediate impact and gets your message out their quickly to people.
Here at EverythingBranded, we offer a wide selection of Christmas promotional products and gifts to help you celebrate the festive season. Spread Christmas cheer around the office and amongst your clients with branded goods. Contact our experienced sales team at 0116 3660052 for more information on our promotional Christmas products and they’ll help you choose the perfect stocking fillers!