Promotional Prodir Pens

About Prodir 

Everything starts in 1961 when Giorgio Pagani sets up Premec. In a few years, he becomes the world’s leading manufacturer of components for writing systems. At peak times, over eight billion tips are made every year at the company’s headquarters in Cadempino for customers around the world.

The Prodir brand is created as a spin-off in the 80s. Prodir quickly concentrates on the promotional market. With Europe as its main focus, Prodir today distributes writing instruments through seven sales offices around the world.

Besides pad printing and screen printing, the head office in Lamone, not far from Lugano, is also home to the administration, sales management and general management. The plastic parts are injection moulded and the moulds themselves developed and manufactured in Novazzano. Cadempino is the centre of excellence for the development and production of writing systems. The tips, inks and refills are produced here.

After years of strong growth, Prodir and Premec merge in 2017 to form the newly founded Pagani Pens SA. Since 2018, the company has been divided into the “Writing Instruments” and “Components” Divisions. Today, the brand portfolio comprises the Prodir and Pigra brands for writing instruments as well as Premec for the components section.

Founder Giorgio Pagani is the President of the Executive Committee and guides the fortunes of the company as its CEO. Rossana Porotti, COO, and Dr. Eckhard Sohns, CSMO, form part of the extended management board.

Pen Stories

In little more than 20 years Google has become an essential part of how we search for, share and organize information, all over the world. And in the company’s own search for greater sustainability, they found DS5 Shell Metal Clip.

“We want Audi to become the company with the most satisfied customers”, writes Audi on its website. The brand stands for sportiness, high-quality workmanship and progressive design. The writing instrument is a black QS03.

"Sustainability is a catalyst for creativity, helping us to rethink the way we design our products", states Paul Marciano, co-founder and Chief Creative Officer of this iconic American brand. The Guess Eco collection embodies the brand's highest ambitions for sustainability – their Cloud Pens are QS40 True Biotic.

Did You Know 

• 83% of people prefer a ballpoint pen 
• 66% of people who purchase a promotional pen will remember your branding 
• 12 Months is the avarage time in which a promotional pen is held for 
• 91% of the general public find that a promotional pen is useful 

So why not choose Promotional Prodir Pens? Did you know that branded pens are considered the best marketing tool in ensuring that your branding is able to get the most impressions throughout it's lifetime.. Considering that a promotional product is kept at an avarage of 12 months, this leaves you enough time to ensure that your branding is gaining the most attention.